The Genres

The Synopsis

Documentary about an eclectic group of students from all corners of the planet at one of the world's top industrial design schools in Sweden's faraway north just below the Arctic Circle. The film explores everyday life and dynamic design processes at Umeå Institute of Design during the school's 25th anniversary when traditionally generous and export-driven Sweden has decided to impose steep tuition fees for non-Europeans, the very students instrumental in making the school what it is today.

The Cast

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